To provide an automatic feeding device capable of eliminating the process to correct the dislocation of each piece of small-sized electronic parts such as chip LED on any stage, chip capacitor, etc. by eliminating the dislocation of the piece of parts when it is fed from the feeder to the next stage.

The automatic feeding device is equipped with the feeder 22 to feed chip LEDs 21 and a parts supply unit 23 to attract the chip LEDs 21 from the forefront of the feeder 22 and transport to a rotary table 24, wherein the parts supply unit 23 has an attraction head 35 to attract at least the front face 50 of each chip LED 21 fed by the feeder 22 and locate.